Commercial vehicle parts enterprise is an industry with a high degree of segmentation, most of which are emerging individual enterprises. For these small medium-sized enterprises, the capital pressure in the early stage has been great, the profits after putting into production are high, so it is relatively difficult for them to increase their R & D investment. in a certain period of time, the price of auto parts raw materials keeps rising, so enterprises need to pay a large part of capital in raw materials - ship parts manufacturers.
The single marketing of gray iron casting factory is due to the limited regional segmentation of commercial vehicle parts enterprises, which determines that they can only maintain customer relationship through point-to-point mode. The problem of capital also determines that it is difficult for spare parts enterprises to invest a lot in technology research development. The repeated construction of the whole country makes the spare parts enterprises fall into the mire of price competition, which causes serious capital waste. A complete cake is fragmented, so it is difficult to form a large-scale production, which makes their profit level go up, it is difficult to invest in the follow-up research development.
However, although commercial vehicle parts enterprises face many problems, most of them can survive, the key lies in the demand pull of vehicle manufacturers. After all, the production of enterprises is less technical parts, labor costs manufacturing costs, the requirements of liquidity assets are still less.
The problem of the path selection of the whole gray iron casting factory is also an important reason for the difficulties faced by the current spare parts enterprises. Most of the domestic commercial vehicle enterprises do whatever model type of products, which is conducive to product segmentation, which is conducive to the segmentation of auto parts enterprises, is conducive to the focus of the parts enterprises on a specific segment of products. Most enterprises only pay attention to the current production, but to the protection of intellectual property rights. Some parts of commercial vehicles have no patent even if they have technology products. They don't even know what patent protection is.
Of course, the low-end technology low profit of commercial vehicle parts enterprises are also related to their own characteristics. Commercial vehicle is different passenger vehicle. Commercial vehicle is a kind of investment tool. Customers pay more attention to its cost performance when purchasing. As long as it is strong durable, the purchase cost can be effectively offset by the value created in use. Therefore, commercial vehicles have less requirements for the refinement of spare parts configuration less requirements for technical content. But another reality is that the refinement requirements of commercial vehicles are gradually emerging. Some foreign commercial vehicle giants have begun to refine their requirements in terms of configuration. In a certain period of time, many foreign large-scale commercial vehicle enterprises have entered the domestic market, which has brought great challenges to domestic commercial vehicle enterprises. In a certain period of time, the parts enterprises should do is to optimize the structure, enhance the technical competitiveness, strengthen the market channel development ability.
Due to the lack of necessary follow-up funds to expand production capacity sufficient funds to support R & D, many spare parts enterprises are still limited to point-to-point marketing mode, so it is difficult to go out of the regional market become well-known spare parts enterprises. The commercial vehicle parts enterprises that are hard to achieve are still struggling in the era of low profit. In a certain period of time, auto parts enterprises fall into two strange circles that are hard to get rid of: one is that local protectionism seriously causes one-to-one marketing of parts enterprises, their market development ability is insufficient, so it is difficult to form scale effect, so they have no decision-making power in the whole commercial vehicle industry chain, they are totally reduced to representative factories; enterprises delay in low-cost competition pay no attention to intellectual property protection, In turn, it has increased local protectionism. The second is that low technology content leads to low profits, which makes the R & D funds unsustainable, in turn causes low technology content.
As the basis of automobile industry, auto parts are the necessary factors to support the sustainable healthy development of automobile industry. Especially at present, the auto industry is developing its own development innovation in full swing, which needs a strong component system as support. The independent brand technological innovation of the whole vehicle need parts as the foundation. The independent innovation of parts has a strong driving force for the development of the whole vehicle industry. They interact with each other. Without the independent brand of the whole vehicle, the R & D innovation ability of the strong parts system is hard to burst out, without the support of the strong parts system, the independent brand will be hard to continue.
According to the data statistics of the forecast analysis report on market demand investment of China's auto parts manufacturing industry, January to December 2005, all auto parts accessories manufacturing enterprises in China achieved a total industrial output value of 383800952 thousand yuan, an increase of 18.67% over the same period of last year, achieved a total product sales revenue of 375265, 815000 yuan, an increase of 20.21% over the same period of last year; the total accumulated profit was 21462002 yuan, a decrease of 9.09% over the same period of last year
This is the circular dilemma faced by Chinese commercial vehicle auto parts enterprises.